Resources for Walking Back the Customer Journey

Thanks for coming to my talk at the SD Expo in Las Vegas in May, 2024. During the talk, we covered three points:

1. The basic parts of the customer journey

2. Finding a break in the loyalty loop

3. Walking backwards along the customer journey

But the talk was just an introduction! I’ve included resources below for you to dive deeper.

👉 Fill out this brief form from Boldr and I’ll send you a resource you can use with your team for walking back the customer journey!

Further reading

• The Simple Customer Journey Map

• Breaking the Loyalty Loop

• Walking Back the Customer Journey

👇 Many of the resources are from my newsletter, Customers, Etc. If you like what you read, sign up below!